Privacy and Security

Privacy and Security

Rume privacy notice.

As a user of the services provided by Rume and by using the Rume website it is generally understood that you agree to the use of your personal information as laid out in this notice.


This notice applies to the Rume website and any and all services we provide. When we say personal data we mean any identifiable information about you, such as your name, email or physical address, phone number, bank account details and payment information.

We may, on occasion need to update this notice, if this in any way affects you or your rights we will certainly let you know.

Who are we?

When we refer to Rume, we, our or us, we mean Rume Limited. Our headquarters and store are found at 54, Western Road, Hove, BN3 1JD in East Sussex in England. Our general email address is as follows:

We are second generation furniture designers and makers but also supply curious accessories, lights and scatter cushions. We are very rare and rightly proud of our history, skill base and ethical business structure.

Data security.

Rume takes your privacy and the protection of it very seriously. When a purchase is made on the Rume website we will request certain personal information which we will use only to facilitate the progression of your order. Rume will never disclose any confidential information without your consent nor share your details with anyone outside of our organisation other than reputable third parties for the sole purpose of processing.

Data collection and protection.

When purchasing an item from the Rume website certain personal information will be requested, such as your name, email and payment address. We will hold this information on computers and subsequently store it on a secure server. Rume complies fully with all applicable Data Protection and consumer legislation and we will treat any such information gathered as strictly confidential and will only use your personal data to fulfil our agreement with you.

We aim to serve you as efficiently as possible and to achieve this use reputable third party banking (including PayPal) and distribution companies to handle financial transactions and to facilitate order delivery. These third party companies will receive only enough information to process a financial transaction, process an order or undertake a delivery. All third party companies employed by Rume are under strictest obligation to keep your personal information private and secure.

Data retention.

We reserve the right to hold all customer information on Rume’s ordering system and to keep a hard copy at our company headquarters for so long as our business relationship continues and for some period after until such time as its destruction or deletion becomes practicable. We will take all necessary steps to ensure that any personal information in our possession remains confidential and secure.

Data usage.

The information you provide or which is gathered by us may be used for:

  • Website registration and the administration of website services.
  • Better management of our market, product and customer analysis thereby allowing us to provide you the customer with more relevant information and services.
  • Informing you by email (if you are subscribed to our mailing list) about services and products that we think may be of specific interest.
  • The detection and prevention of fraud.
  • Administering any competitions or promotions you enter and the delivery of any prizes.

Data sharing.

We may pass your information to others for the same purposes as listed above, these others are as follows:

  • Employees and agents of Rume who may administer accounts and any products and services supplied to you by Rume, now or in the future.
  • To anyone (if we have a duty to do so or as far as the law allows) to whom we transfer our duties and rights under the terms of our agreement.

Your rights.

Should you at any time wish to stop receiving all email communication from Rume you can unsubscribe from our list using the link on any of the emails you receive from us.

  • You have the right to request a complete copy of your personal data, as defined in the Data Protection Act.
  • You have the right to ask us to restrict or cease processing your personal data, as defined in the Data Protection Act.
  • You have the right to request the deletion of your personal data and to receive evidence of its destruction, as defined in the Data Protection Act.

If you are concerned that any of the information we hold on you is incorrect please contact us. Any products and services are supplied subject to our standard terms and conditions. If you have any questions concerning your rights don’t hesitate to email us at

How safe is my password?

We understand that remembering an ever growing number of passwords is difficult but it is essential that you set effective, unique and secure passwords on all websites where your personal information is stored in order to protect it and prevent it being used in fraudulent activity.
If at all possible avoid using the same password for more than one online account. If you don’t do this then should a criminal gain access to one of your accounts they may then have access to all of them. The more passwords you have the safer you are.

When setting a password go for a wide mix of numbers or characters, use something personal to you that is not readily obvious but easy to remember. It may help to keep a cheat list about your person or to use a password manager or keeper app, these will generate unique passwords for you, keep them secure and remember which password goes with which account.

We will do everything we can to keep your personal information safe but we cannot guarantee the security of any data you disclose online. There are security risks inherent with any online transactions or information disclosure and Rume cannot be held responsible for a security breach unless it is due to a failure on our part or our negligence.

What are cookies?

In order to monitor and improve our website we may gather information about when and how you use it. This may include your domain name and IP address, your operating system, browser type and the website you visited prior to ours. Internet technologies are emerging that help us to deliver customised visitor experiences, one of these is the cookie. A cookie is a file that stores your browsing information. It is sent to your browser when you visit a website, depending on your settings your browser may then store it on your computer. Cookies allow us to see which pages are viewed by you and to determine the frequency and duration of visits to said pages so that we can better determine the most popular areas of our website. We also use cookies to give you a better website experience, for example they allow us to save your password so that you do not have to re-enter it each time you visit. They can also provide you with a customised experience when visiting our website. Most web browsers automatically accept cookies by default but you do not have to accept them should you wish not to. Most cookie controls can be found in your browser’s settings and you can turn them off or set them to notify you each time you receive one. This gives you the opportunity to decide if you want to allow it on a case by case basis.

Click here to go to our cookie notice.

Rume reserve the right to change, correct or update any information on this website at any time without notice.